Grimace Shake Mcdonald'S Ad 2024 Season. Mcdonald’s cmo discusses her favorite ad of the year. Since the debut of the grimace shake earlier this month, tiktok users have been excitedly ordering the shake, released in honor of mcdonald’s character grimace’s.

Mcdonald’s marketing campaign was clearly targeted at a younger generation. The mcdonald’s mascot became a tiktok sensation this summer after the brand unveiled a purple milkshake to celebrate the furry blob’s birthday.